Women in Business | Saskia White, Foodstuffs North Island Limited

Saskia White, Owned Channels Marketing Specialist · Foodstuffs North Island Limited

Growing up, Saskia White was always drawn to creative outlets like graphic design, photography and crafting.

She was unsure about her career path until she began working as a marketing assistant in her first corporate role.

White started as an administrator at Harcourts HQ when she discovered she was drawn to the ever-evolving marketing world. She took on extra work to support the marketing team and even requested one-on-one mentoring sessions with the marketing manager.

She soon realised that marketing was right for her as it enabled her to express her creative flair and scratched the part of her brain that loved a challenge. At the same time, the role allowed her to work on strategic business goals.

From there, she started her marketing studies and has been in the field ever since.

Only five years ago, White dipped her toes into the supermarket industry by joining the PAK’nSAVE marketing team. She has enjoyed working on meaningful campaigns that resonate with consumers every day and seeing them come to life in the flesh.

At present, White has been working with the Four Square team. Her manager, Lauren, has been an empowering mentor. White described her as a fierce leader who took on any opportunity for the team to reach the larger vision and goal for the brand.

Read her full story in this special edition of Supermarket News here