A global brand has announced that in May 2023, a line of hemp-based products will launch in 900 LIDL stores across Poland and 400 LIDL stores in the Netherlands.
Hemperella’s innovative new line of hemp-based superfood products will be launched across LIDL supermarkets in Poland and the Netherlands. The brand hopes to become the leading hemp Superfood brand for consumers who want to maintain a healthy lifestyle.
Hemperella's hemp-based products are sourced from high-quality, sustainably grown hemp plants packed with essential vitamins, minerals, and amino acids.
"We are thrilled to launch hemperella in Europe as we meet the need for healthy, delicious, easy-to-eat products in the rapidly growing hemp-based superfood industry,” said Laura Kam, CMO of CWw, a Berlin-based marketing and consulting company.
Kam stated that with hemp growing in popularity due to its nutritional value, hemperella was designed to make healthy lifestyles and eating an easily-accessible, affordable, and environmentally friendly option.
As one of the most sustainable plant foods in the world, hemp is an ingredient that is useful for the conscious consumer to use in the kitchen to reduce one's impact on the environment and the strain on animal resources.
Hemperella's complete product line includes Protein Powder, Protein Bars, Hemp Seeds, Hemp Flour, Hemp Oil, and Hemp Muesli and Yoghurt Toppings. The brand also has a range of hemp protein powders in four popular flavours Natural, Brownies, Cookies and Cream, and Strawberry.
All hemperella products are validated by Eurofins Food Safety Solution and are certified bio and safe, non-GMO, vegan, keto-friendly, and gluten-free.
