UK | After three decades of serving communities across the country, Lidl has opened its 1000th UK store.
To celebrate the merry milestone, the supermarket is giving shoppers the chance to bring home the festivities with the new Lidl Gingerbread Store.
Modelled on the brand-new East Grinstead store in Sussex, the B-IY (build it yourself) gingerbread kits come with handmade gingerbread panels and smooth icing to candy cane bollards, edible Lidl billboards, and adorable chocolate decorations.
Carefully designed and hand-crafted by Sussex-based gingerbread aficionado Fay Miller, alongside the miniature kits available for shoppers, a larger gingerbread replica of the building has also been constructed to commemorate the 1,000th store’s opening.
The model will be showcased in the East Grinstead store throughout the festive season, allowing shoppers to marvel at every deliciously intricate detail up close.
To thank shoppers for being part of the journey to the milestone 1,000th store, Lidl is sprinkling more than just icing sugar. Gift-wrapped inside ten kits are GBP 100 Lidl Plus vouchers, giving a few lucky winners the chance to save on their big Christmas shop.
“Reaching our 1,000th UK store is a huge milestone for Lidl, and we want to celebrate in a way that everyone across the country can enjoy," said Joanna Gomer, Marketing Director at Lidl GB.
“Our Gingerbread houses have been a customer favourite, so we mixed things up a bit by creating a special kit that not only showcases our new East Grinstead store, but also captures the fun and festive spirit of the season.”
From mince pies to party platters, with a range of high-quality products at affordable prices, Lidl has everything Christmas enthusiasts need to deck the halls and sleigh their shop this Christmas.
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