Ahhh is a vibrant, playful, luxurious range of bathroom beauties handmade with love in New Zealand. From soap, scrub, moisturiser, shampoo and conditioning concentrated solid bars, to effervescent bath bombs, at Ahhh they use the very best of carefully hand-selected, natural and organic ingredients. Ahhh handcrafts their delectable products to make you fizz with anticipation no matter what your day throws at you.
What is your company background, how did you start the business?
Ahhh is 4 years old, I created Ahhh the same time I had my first child as I wanted to create products for self-care that were not only good for you but also good for the environment. My escape at the end of a busy day at work or with the kids was relaxing in a hot bath with a luxurious bath bomb.
I used to work for a soap manufacturing company and my boss decided to sell so my husband and I jumped at the chance, it just happened to be the same time I had my first baby, so it was a pretty full-on time. Ahhh products were created to give everyone some "me time" and because they are all in-home compostable packaging there is no lasting impact on the environment.
What is the current product range and variants and how do these products stand out in the market?
We currently make:
- bath bombs
- soap bars
- shampoo bars
- conditioner bars
- solid moisturisers
- shower steamers
Soon to be launching plastic-free bubble bath and face moisturiser. All products are in home compostable packaging so completely zero waste. We are also proudly cruelty-free, SLS free, paraben and silicone-free.
What are the plans for the business moving forward, is there any expansion on the horizon?
We plan to expand our product range this year, and lots more planned for 2021. We are hoping to launch into overseas markets soon such as Australia, US and Europe.
Where are your products currently available to buy, and are you looking at or wanting to expand your availability?
New World, Pak’nSave, Fresh Choice, Bargain Chemist, Mighty Ape, The Market. We would love to be available in Countdown so we can be accessible for everyone.