AUSTRALIA | Umall, Australia’s leading online platform for Asian groceries, has officially acquired Asian Grocer Online (AGO), one of the country’s most established digital retailers of Asian food products.
This acquisition marked a key milestone in Umall’s continued expansion. Prior to the acquisition, Umall was already processing approximately 2,000 orders per day, with an average order value of AUD 85, underscoring its strong customer loyalty and operational scale.
As a technology-first company, Umall attributes its rapid growth to deep investments in algorithms, automation, robotics, and AI-powered systems, from smart route dispatching to automated warehouse workflows. These innovations have allowed Umall to deliver faster, fresher, and more efficient service than traditional players.
During the ongoing transition, AGO’s website is temporarily unavailable while its systems are being upgraded. Customers are encouraged to shop directly on Umall's website, where they will enjoy:
- A wide selection of Asian groceries and fresh produce.
- Free next-day delivery on orders over AUD 59;
- A seamless, tech-driven shopping experience across web and mobile.
- A fully upgraded unified platform is coming soon, combining the best of both brands.
Now, by integrating AGO’s category expertise and loyal customer base, Umall has further strengthened its leadership in the multicultural grocery space and expanded its reach across Australia.
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