DKSH Business Unit Consumer Goods, the leading Market Expansion Services provider for Fast Moving Consumer Goods, has signed an exclusive agreement with Zydus Wellness. The aim of the partnership is to promote Zydus Wellness’ leading international brand Complan in New Zealand.
This collaboration falls in line with DKSH’s purpose of enriching people’s lives. Zydus Wellness incorporates trends for a healthier and more wholesome lifestyle and offers wellness products that combine the best of healthcare, nutrition and cosmeceuticals – that is, cosmetic products with bioactive ingredients purported to have medical benefits. The Complan brand in their portfolio offers powdered milk drinks, providing growth supporting nutrients for kids and immunity supporting nutrients for toddlers.
As part of the exclusive agreement, DKSH will cover the complete range of Market Expansion Services, including sales, key account management, field marketing, distribution and logistics as well as after-sales services to grocery and pharmacy customers nationwide.
“We are very happy to partner with DKSH in New Zealand for our leading healthy drink brand Complan. DKSH has been a reliable partner for us in various markets. With their outstanding sales teams and distribution capabilities, we look forward to a fruitful partnership and expansion of our brand portfolio in New Zealand," said a representative for Zydus Wellness.
“Complan is an iconic brand in New Zealand, and we are proud and excited to be partnering with Zydus Wellness to achieve nationwide growth for their business," said Russell Wilson, Country Manager, DKSH New Zealand.