New World’s Foodbank Appeal

New Worlds Annual Family2Family food bank appeal returns this may

The annual Family2Family Foodbank appeal is back at New World stores from the 2nd-15th of May, as a part of their promise to ensure all New Zealanders have access to healthy and affordable food, no matter their circumstances.

Customers can come in-store during the above dates, and fill a bag of foodbank friendly products or select a prefilled $20 bag before leaving it at the store collection point. The team at New World then makes sure the parcel is delivered to the local foodbank or city mission.

“We’re a part of almost all New Zealand communities, and all New Worlds are partnered with a local foodbank or City Mission organisation. We know now more than ever Kiwis are doing it tough, and we’ve made a commitment to support our local communities and lend our support where it's most needed." Said Pippa Prain, Head of Marketing and Customer Experience for New World.

As a part of the Family2Family Appeal, New World is matching customer donations with a contribution of $20 for every bag dropped off at New World, with a contribution value of up to $250,000. Foodbank friendly items will be highlighted throughout the supermarket to help customers wanting to fill their own food bags. Items such as canned fruit and vegetables, rice, pasta, noodles, flour sugar, soap, toilet paper and nappies are in high demand.

“Two lockdowns, rising inflation and the current cost of living has meant budgets are now stretched more than ever, and many Kiwis are struggling to make ends meet. Across the country, we’re seeing an increase in demand for food support, and with winter well on its way, New World’s Family2Family Foodbank Appeal will ensure that we can support families doing life really tough." Said Murray Edridge, Wellington City Missioner.