USA Supermarket Convenience Meal Expansion

Fresh to go product lines

Fresh to Table, the store-within-a-store that highlights healthy grab-and-go meal solutions, is rolling out in more supermarkets across the USA.

The concept provides multiple meal options for the busy customer: Prep & Eat, Heat & Eat and Grab & Eat. It currently features in a number of ShopRite stores with plans to expand into five more locations.

"Fresh to Table offers a whole new way for customers to access fresh foods and take home easy-to-prepare meals," said Dominick J. Romano, Vice President and COO of RoNetco Supermarkets Inc.

"The combination of wholesome seasonal foods, an outstanding variety of products and convenience is designed to help our customers find the meal solutions they are looking for at the best possible price."