Marlborough-based Moa Brewing Co. has been named the preferred pourage partner for Venues Ōtautahi, covering the major venues across Christchurch.
Venues for this beverage partnership include the new One NZ Stadium, Apollo Projects Stadium, Wolfbrook Arena, the Christchurch Town Hall, and the Air Force Museum of New Zealand.
Moa Brewing Co. managing director Stephen Smith said this partnership was a significant strategic development for the business, especially considering deals like this have often been locked away by larger, internationally owned breweries.
“Our family and locally-owned business are privileged to have this opportunity to partner with Venues Ōtautahi to help create first-class guest experiences across Christchurch. Brand provenance, local sourcing and connection is a major consideration now – particularly with food and beverage products,” said Smith.
“Moa Brewing proudly originated and is still brewing from its home in Marlborough. It sources all its malt and hops from the South Island. Our stunning new cold-filtered beer brand, Southern Alps Ultra Low Carb Lager, is brewed using the world’s most southern hops and malt to produce a crisp low-carb lager.”
He added that Moa also offered mid-strength and zero percent products to cater for the developing needs of drinkers in New Zealand and that this partnership provided a very strong trial and awareness platform for all its brands.
“We sincerely thank the Venues Ōtautahi team for believing in our local business, people and brands.”
The four-year deal, which will begin this month, includes providing beer, cider, ginger beer, and RTD beverages for all Venue Ōtautahi venues.
The highly anticipated opening of One New Zealand Stadium, New Zealand’s premier venue and one of the best new venues in the southern hemisphere, will account for more than 200 pourage taps alone across its many bars and lounges.
Venues Ōtautahi CEO Caroline Harvie-Teare said Moa was successful with this tender process due to its strong and strategic focus on partnership, local supply chain agility and deep connection with the Canterbury region, particularly its new beer brand Southern Alps.
“Venues Ōtautahi prides itself on working with local partners to deliver quality experiences to our venue partners, our clients, guests and all visitors to our venues,” said Harvie-Teare.
“The venues we’re entrusted to take care of on behalf of the community are a vital part of the social fabric of Ōtautahi and we are proud and privileged to have this responsibility. Moa Brewing Co. ticked all our boxes as not only are aligned with our core philosophies of celebrating and sourcing local but have the capability and ability to deliver a range of accessible brands in key alcohol categories.”
Moa Brewing Company, one of the pioneers of craft beer in New Zealand, is an independent, family-owned, multi-award-winning brewery founded in Blenheim in 2003.
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