AUSTRALIA | Woolworths has partnered with Share the Dignity to support their bi-annual Dignity Drive, which has aimed to provide menstrual equity for all.
For every period care product purchased in-store or online at Woolworths supermarkets until the end of March, five cents will be donated to Share the Dignity.
These funds will help provide free period care products to those in need and maintain over 107 Dignity Vending Machines across Australia.
Throughout the month, all customers shopping in-store and online will have access to several offers across the period care range, including half price on the U by Kotex range until the 11th of March 2025.
"There’s always a lot of passion for the Dignity Drive in our stores, with many team members dressing in pink and hosting events to support Share the Dignity. We’d like to thank all our customers and team members for their ongoing support,” said Woolworths Supermarkets Community Programs Manager Loretta Arrastia.
Pink collection boxes will also be available in all Woolworths supermarkets for customers who would like to donate any period care products in their original packaging, including pads, tampons, menstrual cups, period undies, reusable pads, and incontinence aids.
“We’ve accomplished so much over the last ten years, and I’m so proud of the work that we’ve done, but there is still so much more to do,” said Share the Dignity Founder and Managing Director Rochelle Courtenay.
“No one who menstruates should have to experience the indignity of having to substitute period products, and so we must rally together to ensure no one has to face period poverty alone.”
Woolworths has partnered with Share the Dignity since 2019, raising more than AUD three million through various Dignity Drives and fundraising events.
These donations have helped fund over 107 of Share the Dignity’s Dignity Vending Machines, which provide free period care in community centres, domestic violence refuges, homeless shelters, and other organisations supporting vulnerable community members.
