Bunnings has launched PowerPass Pro Rewards with exclusive offers, Mobil fuel discounts with Mobilcard, 2degrees connectivity benefits and a growing network of business partners.
As the cost of doing business has continued to climb, tradies have been looking for smarter ways to stretch every dollar.
To help support them, Bunnings has launched PowerPass Pro Rewards, a major evolution of its PowerPass loyalty program and one of the biggest investments the business has made in rewarding and supporting its trade customers.
Designed to better recognise the tradies and small-to-medium businesses who choose Bunnings every day, the new program goes beyond transactional discounts, helping customers reduce operating costs, unlock greater value from their everyday spend and access benefits that support their businesses.
Launching nationally, PowerPass Pro Rewards has introduced a new tiered rewards program that turns everyday business spending into meaningful rewards.
Eligible members can earn Pro Rewards Dollars, unlock Mobil fuel discounts with Mobilcard and access exclusive Bunnings merchandise, partner offers, and business tools designed to help their businesses grow.
Head of Bunnings Trade New Zealand, Matt Heinrich, said PowerPass Pro Rewards marked a meaningful step forward in how Bunnings supports its trade customers.
“For tradies, every dollar and every minute counts. PowerPass Pro Rewards is built to give something tangible back, whether that’s rewards they can reinvest in the job or benefits that help keep their business moving day to day,” said Heinrich.
“It’s a step forward in how we support our trade customers and reflects the role Bunnings plays as a partner to tradies, not just a supplier.”
PowerPass Pro Rewards has introduced six membership tiers, from Member, Essential, Plus, Elite, Ultimate and up to Black, with members unlocking increasing rewards and benefits as their annual spend grows.
A key feature of the program has been the introduction of a new partner ecosystem, with launch partners including Mobil and 2degrees, providing practical benefits that extend beyond the worksite.
Developed in response to customer feedback, the partnerships focus on areas that matter most to trade businesses, including fuel savings and connectivity.
PowerPass Pro Rewards members will have access to higher Mobil fuel discounts, helping reduce one of tradies on the move's highest day-to-day costs.
Reliable connectivity has become another important tool for tradies on the job, with 2degrees offering exclusive mobile and internet benefits through the program.
2degrees Chief Business Officer, Andrew Fairgray, said staying connected is essential for tradies managing customers, teams and projects on the go.
“We know that tradies rely on their phones, whether it’s managing jobs, organising teams or dealing with queries on the go, they demand and need reliable connectivity,” said Fairgray.
“We are really pleased to be able to collaborate with Bunnings to offer great-value mobile and broadband plans that support PowerPass Pro members every day.”
In addition to tier-based rewards, eligible members can access a range of exclusive offers from PowerPass Pro Rewards partners, including Pitstop, LifeCare, Xero and MYOB.
Members will also continue to benefit from enhanced digital account management tools and business support services through the PowerPass app, including self-checkout, e-Receipts and transaction tracking.
Bunnings currently has more than 210,000 PowerPass members across New Zealand, with the PowerPass app downloaded more than 175,000 times.
In Australia, PowerPass Pro Rewards will include Shell Card and Qantas Business Rewards, delivering real-world value for trade and business customers.
Members who reach the Elite, Ultimate, and Black tiers will earn Qantas Points through their existing Qantas Business Rewards membership.
Qantas Loyalty and Customer CEO Andrew Glance said joining forces with Bunnings will make everyday spending more rewarding for millions of businesses that form the backbone of the economy.
“Our member base is incredibly diverse, ranging from tech startups to family-owned construction companies, all looking for ways to reduce their operating costs,” said Glance.
“Construction, repair and maintenance businesses are already among the most engaged within our Qantas Business Rewards program. They earn 30 percent more Qantas Points on average, with most of those points earned on the ground with other partners.”
He expected most business members would use the points earned at Bunnings to offset future travel costs, or to reward their hard-working employees.
At the same time, Shell Card General Manager Payment and Cards, Ashley Harris, said the new loyalty program reflects a shared commitment to supporting Australia's trade and small- to medium-sized business community, with fuel discounts helping reduce businesses' operating costs.
In addition to tier rewards, all eligible members receive access to a range of offers and services from PowerPass Pro Rewards partners, including Commonwealth Bank Australia, Ultra Tune, Zeller, Beaumont Tiles, InstantScripts, PointsBuild and MYOB.
More from the c-store here
