Aldi in Bankstown Central, Sydney, turned into a takeaway shop for one night only.to show customers how a fakeaway dinner can be the ultimate trifecta - fast, affordable and delicious. The supermarket sold one serving of its Urban Eats label dumplings for $1.44 when almost half of Aussies are paying between $15-$20 for a takeaway meal.
The dumpling truck was a promotion for the Urban East range, which also includes gyozas, spring rolls and bao buns.
“At a time when consumers are feeling the pinch, it’s rewarding to provide an option for people to still enjoy their Friday night rituals when they shop with us. The ALDI Dumpling Truck demonstrates how good food doesn’t have to hurt your pocket. You can dish up quick, delicious and affordable Friday dinners at home for less than $1.50 a serve! We are so proud of our curated convenience range of frozen food items that have been developed by our trusted supplier partners and are a firm favourite with our customers for good reason,” said Andrew King, Frozen Food Buying Director.
All proceeds from the dumpling truck, which was open from 5-7 pm on Friday, August 12, went to Aldi’s national charity partner - Camp Quality.
