American Company, Soylent, maker of award-winning nutrition shakes with a mission to make complete, sustainable food accessible, appealing and affordable to all, announced an expanded partnership with Meijer Grocery Stores.
This would make the food technology company and its 4-pack nutrition shakes available at 219 Meijer locations across the Midwest and single-serve bottles available at all 260 stores. This follows a successful trial of single-serve bottles in Meijer stores and increases Soylent's offline presence to over 30,000 stores, including Walmart, Target, and HEB.
The plant-based shakes' success and popularity with consumers can be attributed to growing consumer knowledge and awareness around health, nutrition, and the environment, which has driven demand for healthy, plant-based alternatives. The food technology company's focus on creating accessibility around such products is another factor attributed to the product's expansion across supermarkets.
"Our expanded Meijer partnership advances Soylent's mission of making healthy and complete nutrition accessible nationwide," said Soylent's CEO, Demir Vangelov.
"Meijer customers are increasingly seeking great-tasting, plant-based products. Soylent's product line is delicious and scientifically developed to provide the perfect amount of vitamins, minerals, fats, carbohydrates and protein the body needs, all in one convenient package."
Soylent was recently named the ‘Best Meal Replacement Shake’ by Kantar Research, as voted by 40,000 consumers. Soylent's Creamy Chocolate has even outperformed dairy-based category leaders containing more sugar and less nutrition in blind taste tests.
Soylent's complete nutrition shakes are naturally flavoured, crafted with 39 essential nutrients, including vitamins, minerals, amino acids, Omega-3s and Omega-6s, have only one gram of sugar, and include complete, plant-based protein with at least 16 grams in every bottle.
Meijer shoppers will be able to discover Soylent's complete nutrition shakes in a variety of flavours in both single bottles and 4-packs.
More information about the renowned food technology company can be found on its website.
