Gatorade and h2go have officially been announced as the official’s hydration suppliers for New Zealand’s Silver Ferns and the broader netball community.
The partnership between the beverage companies and Netball New Zealand will focus on encouraging grassroots participation in netball and celebrating the benefits of healthy, active lifestyles players can achieve by participating in Netball. Players for the Silver Ferns will also gain access to Gatorade's internationally renowned Sports Science Institute as well as being hydrated courtside.
It is exciting to have Gatorade and h2go come on board as hydration partners.
"We have a huge group of enthusiastic players and fans across the country, so we’re looking forward to working alongside h2go to help us grow our grassroots base,” said Netball New Zealand CEO Jennie Wylie. "We are also thrilled that Gatorade will be providing us with proven high-performance sports hydration products and access to world-leading health and performance research for our elite athletes.”
Frucor Suntory marketing director Tania Bui added that the company is excited to partner with New Zealand Netball and the Silver Ferns.
"Having seen the positive impact netball has across the whole community, as the number one female participation sport in New Zealand and the number four sport overall, we see this as a wonderful opportunity to celebrate the sport and encourage even more people to get involved. We look forward to seeing the partnership come to life over the next few years.”
The announcement comes off the back of the signing of a two-year partnership with parent company, Frucor Suntory.