According to the New Zealand Food and Grocery Council, there are now more than 5150 food products in supermarkets with Health Star Ratings.
More than 1000 new products have been given Health Star Ratings since March 2019. FGC chief executive, Katherine Rich said this increase implies that companies are trying to provide consumers with healthier choices.
“The government, in response to the Food Industry Taskforce on Obesity, said it wanted the industry to continue to work on the uptake of Health Stars and Reformulation to reduce saturated fats, trans-fats, free sugars and salt/sodium,” explained Rich. “Like the Government, we believe the Health Stars and reformulation will play a part in helping to reduce obesity, and we look forward to working with them and other stakeholders to create healthier food environments.”
The Health Star Rating system was developed in 2014 by food safety officials and consumer groups who wanted to encourage consumers to take the healthier route.