High International Participation At Anuga Dairy 2023


In addition to classic milk and dairy products, the focus also lies on dairy alternatives. Under the roof of Anuga, the trade fair Anuga Dairy is the leading international trade fair for the milk and dairy industry. Good registration figures are being recorded for the coming edition of Anuga. Around 500 companies are taking part in this year's Anuga Dairy.

Among others, the following exhibitors are represented in Hall 10.1 of the Cologne fairgrounds.

This year's Anuga Dairy boasts a very international line-up. In total, 24 country participants are taking part in the trade fair. Alongside Germany, the top countries of origin are Greece, Italy, the Netherlands, Spain and France. Further participation has been confirmed from, among others, Bulgaria, Denmark, Dubai, Estonia, Great Britain, Lithuania, Austria, Poland, Turkey, Ukraine, the USA, and Cyprus.

Particularly with a view to its key theme, 'Sustainable Growth', Anuga is dedicating special attention to the 'Dairy Alternatives', the so-called milk alternatives, which are recording a stronger presence than in previous years, above all in the scope of Anuga Innovations. Plant-based milk and cheese alternatives are not only extremely popular among consumers, but they are also becoming increasingly important for Anuga Dairy. Over 80 exhibiting companies will present plant-based and vegan alternatives at Anuga Dairy.

Regarding the classic milk and dairy products, the manufacturers are, above all, relying on new flavours like cheese enriched with green or red pesto or with high protein content, as well as on the implementation of regional ingredients such as herbs, meadow-grazed or hay milk as well as organic milk from grass-fed cows.

Regarding the market introductions of dairy products, according to Innova Market Insights, Ireland and Slovenia are the fastest-growing markets from a global point of view, increasing market introductions by 25 percent and 22 percent, respectively. The USA and Germany are the leading markets with the highest number of market introductions for milk products from July 2021 to June 2022. The number of new introductions of milk products has declined in Switzerland and Austria over the past years. There is primarily high consumer demand for plant-based products (33 percent), vegan products (23 percent) and sugar-free products (22 percent).