CASIO BACK IN POINT OF SALE MARKET THROUGH WEDDERBURN

casio man THE long established Japanese electronic and technology company Casio is back in the point of sale business in New Zealand after joining up with local distributors Wedderburn.

The 58 year old Japanese company has built a huge reputation over the years  for watches, music, calculators and point of sale but is now seriously targeting the mid-market front of house business in New Zealand.

Wedderburn see the target businesses in all levels of grocery but believe the most interest will come from mid-size through to convenience outlets.

“We are offering a reliable off-the-shelf product – an out of the box solution for many smaller operators and backing it up with national distribution and country-wide technical support,” said Wedderburn’s Christchurch regional manager Stewart Gibbs who is leading the Casio programme.

The product is well known internationally but is making resurgence in this market where outlets can have a full facility that is exclusive to Casio for under $2000. Gibbs said Casio had developed a number of new ideas in this pos space with a number more to come in the near future. He said Wedderburn found the Casio pos equipment was a solution that fitted with its current business where there was the facility to offer software individualised to establishments where required.

“We are currently training technicians around the country to support the programme and the industry knows that we have a great reputation already for servicing other sectors inside the hospitality business,” said Gibbs.

“Of course we have been long established in New Zealand and have a range of equipment including weighing that matches up with the Casio offering.”

Wedderburn Casio Cash Registers March 2015Caitlan