Following an incredibly successful year, with retail sales up 340 percent to $40 million, premium dairy company Lewis Road Creamery is looking at the future of its business at home and abroad.
The brand already sells small amounts of butter in Australia, but 2016 may be a suitable moment to take exports to the next level. Besides the UK and the US, founder Peter Cullinane has identified China’s Shanghai as a favorable market for fresh organic milk, although a final decision is yet to be made. In the meantime, new flavours will be introduced to its flavoured milk range this year, along with other dairy brand extensions and new baked goods.
Founded in 2011, Lewis Road Creamery made waves in 2014, when the launch of its chocolate milk caused frenzy in stores. Despite being ‘tailgated’ by increased competition, the company now accounts for half of the domestic organic market and has started exploring other avenues by trialling its own premium kibbled grain bread in Auckland.