After 25 years manufacturing pavlovas, meringues and lamington products, family-owned company Elite Food Group has been sold to Melba’s NZ.

“Our decision to sell our business was not made lightly, but we are confident it is the right one,” said Paul and Anthony Fisher, current Elite’s director and general manager respectively. The decision, they added, has been made due to succession planning as well as to allow further development in Elite Food Group’s product range and distribution network with strategic new owners.

Elite Food Group will operate under the direct management of Anthony Fisher and his trusted team members. He will also be taking on the role of general manager of NZ for both Elite Food Group and Melba Foods, with both businesses operating as divisions of Melba’s (NZ) Pty Ltd.

On behalf of Melba’s, managing director Andrew Beohm said the transaction is scheduled for completion on 13 January 2017.

“Our decision to purchase Elite Food Group was made easy due to the complementing product lines and the opportunities it offered with personal, sales channels, distribution network and an entrenched culture of great people to enhance our overall business,” Beohm said.