New World Otaki took out the supreme award at this year’s Electra Business Excellence Awards for promoting and recognising business excellence in the Kapiti-Horowhenua region.

The store’s owner-operator Steven Cole described the win as a hugely rewarding experience, and a tremendous credit to staff.

The prize was $1000 worth of print advertising to use in the Kapiti Observer or the Horowhenua mail and a $500 Beach FM radio advertising voucher.

The Electra Business Awards are New Zealand’s longest running and premier regional business awards that celebrate success across three main categories, Excellence, Achievement and Customer Choice.

New World Otaki won a sweep of awards on the night, including the “Give where you Live” Achievement Award, recoginising committed and smart community support. They also bagged the Large Business Excellence Award and were finalists in the Health and Safety Achievement Award category.

The judges said they were impressed by New World Otaki’s highly-focused management and leadership and attributed its business growth to a genuine understanding of their customers’ and a commitment by employees to finding innovative ways of meeting their needs.

Steven Cole said that as operators and owners he and wife Janine are extremely proud of the wonderful team and the business that had been built.

“Huge credit is owed to our dedicated staff who all exemplify our customer-focused culture every day," said Cole.

Cole said what’s most humbling is to be recognised for the work they do within the local community.

“Supporting the community is simply a natural extension of our business and something we don’t think twice about. Whether it’s donating products or money, creating raffles to putting up posters in our shop windows, we are truly proud to give back to our customers and community who support us.

“We are grateful for the support of sponsors and judges, for creating such a unique opportunity that not only gives local businesses a snapshot of business health, but recognition too."