WTF New Zealand? ‘What’s The Flavour?’ that is! Pringles has launched a brand-new mystery flavour that is so bold, so tasty and so puzzling that Kiwis will be saying WTF?!

Yes, Pringles Mystery Flavour is making a return with a new top-secret flavour that cannot possibly be cracked or in this case chipped.

Head Food Technologist for the brand has done some secret taste tests and thinks it might just be the most captivating, mystifying flavour ever created – yes, the new Mystery Flavour has those WTF?! feels!

So come on, give it a try! Bring your best taste buddies together again and try to guess #WTFMysteryFlavourNZ.

Eat the snack, have a crack and if you get it right, you could go in the draw to WIN $10,000.