smartwater Goes Cerulean With The Devil Wears Prada 2
USA | Nearly twenty years after The Devil Wears Prada reminded audiences that a “lumpy blue sweater” was never just blue, cerulean is back….
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MUSH Expands Portfolio & Enters Retail
USA | MUSH, the category-defining brand behind ready-to-eat overnight oats, announced a major retail expansion with new distribution. MUSH is available at most Starbucks…
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Gillette Venus x Rifle Paper Co. Debut Target Exclusive Collection
USA | This season, a new shave collection paired Gillette Venus’ trusted product performance with Rifle Paper Co.’s signature hand-painted florals. The two brands’…
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Target Updates Entire Cereal Assortment
USA | Target Corporation has announced that in May it will become one of the first retailers to only carry cereals made without certified…
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New Zealand Brand’s Big US Entry
Consumer preference for affordable luxury and TikTok’s influence on what we buy is fuelling growth for New Zealand fragrance house Maison&Muse and will see…
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Ghetto Gastro’s Target Exclusive Breakfast Collection
Ghetto Gastro has just launched its nationwide breakfast collection to be sold exclusively at Target. With nine options combining health, convenience and delight, the…
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Supporting Women’s Health
North American brand, MegaFood, a certified B Corporation, is celebrating its 50th anniversary. The enterprise, which crafts nutrient-rich, planet-first vitamins and minerals made with…
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Enhanced Water Brand Expands
American brand, Lemon Perfect, labelled the fastest-growing brand in the enhanced water category, announced its retail expansion with Target. Lemon Perfect adds 500 Target…
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