KUALA LUMPUR | Nestlé Malaysia has unveiled an exciting new way to “have a break."
KitKat Chocolate Drink is a breakthrough innovation that replicates the KitKat experience in the form of a chocolate drink.
Produced at the Shah Alam factory using 100 percent sustainable cocoa and certified HALAL by JAKIM, the drink has embodied the spirit of “Buatan Malaysia” (Made in Malaysia by Malaysians for Malaysians).
“At Nestlé, we are deeply attuned to Malaysians’ unique tastes and preferences. Given the rising trend for self-care and the increasing consumer demand for affordable indulgences in Malaysia, KitKat, which is synonymous with “breaks”, is the perfect fit to address this demand,” said Juan Aranols, Chief Executive Officer of Nestlé (Malaysia) Berhad.
“Created as a 4-Finger chocolate bar, our dedicated team of innovators was tasked with bringing the cherished taste of KitKat into everyday moments in the form of a drink. The result is a one-of-a-kind beverage that offers a unique and uplifting experience, elevating ordinary moments into extraordinary ones.”
Aranols added that in today’s fast-paced world, finding ways to unwind was essential, and this chocolate drink was crafted to support this need anytime, anywhere.
The KitKat Chocolate Drink stood out with its unique blend of rich cocoa and watery notes. It delivered a velvety, creamy cup of chocolatey goodness with a distinct and pleasant aroma.
Each sip offers KitKat chocolates' familiar, comforting taste, creating a truly indulgent experience and a sensory uplift conveniently packaged in single-serve stick packs.
“Beyond being a delicious treat, the KitKat Chocolate Drink underscores our unwavering commitment to environmental stewardship and ethical sourcing as the beverage is produced with 100 percent sustainably sourced cocoa under the Nestlé Cocoa Plan.”
Malaysia also remains the key HALAL hub for Nestlé globally, and its ongoing investments reaffirmed its dedication to nurturing local talents and creating employment in Malaysia.
With the tagline "Jom Rilek, Minum KitKat,” Nestlé invited Malaysians to embrace moments of happiness with its new chocolate drink.
Whether for a quick break during a busy day or a special treat at home, this beverage offers a simple way to relax and unwind.
