Chobani is fast catching up with New Zealand's second-largest yoghurt category; greek yoghurt. Chobani Australia's General Manager Julia Clark announced a move into the Kiwi market as it provided a major opportunity for growth.
"Having been Australia's number one yoghurt brand since 2017, we've known for a long time that we wanted to share Chobani with our friends in New Zealand. A great product starts with the best ingredients, and that passion for food quality and standards is something Australians and New Zealanders uncompromisingly share. With this high trust for Australian-manufactured products and the backing of local retailers, we knew the timing was right to introduce some diversity to the category that consumers would embrace."
Chobani brings multi-serve Tubs (907g), single-serve Pots (170g) and Flip (140g) to Countdown stores.
"We're excited to share new ways to enjoy yoghurt with our Kiwi friends. Our Chobani Flip range, which features mix-ins that can be added to delicious, flavoured yoghurts, will elevate snack time for New Zealand shoppers in homes and offices across the country."
