Getting to Know NPD

L-R: Lewis Preston, Operations Manager and Lou Mitchell, Senior Category Manager at the NPD Brougham Street opening

NPD is proud to be a family-owned business. Founded in 1961 by the Milne’s in Nelson, today, it continues to operate with the same family values. Everything the company does is about making the customer experience the best possible, whether at the fuel pump or in the café.

The Refresh Café is a newer addition to the NPD brand and was developed to support its developing fuel network with premium-made barista coffee and delicious food.

The first Refresh Café opened its doors in the South Island in December of 2017 with NPD Redwood in Blenheim. There are now eight sites across the Island that pride themselves in having passionate team members offering outstanding customer service. 

“Our architecturally designed café sites are created with customers in mind, they’re light, bright and spacious. We have also made significant investments in high-end cooking equipment to ensure we are delivering a top-quality product,” said Lou Mitchell, Senior Category Manager.

“When visiting a Refresh Café, our customers can enjoy a delicious barista-made coffee or a selection of tasty treats from our extensive range. Having a food service offering provides our customers with multiple reasons to visit our sites. Whether it is breakfast on the run, a relaxed lunch in our sun-drenched seated areas or a dinner pack to feed the family, we can cover it all!”

Lou Mitchell, Senior Category Manager

Innovation has always been a key focus for NPD, and this is what led the company to develop its signature range of chicken - Southern Crunch. Available in a burger, as chicken tenders, drumsticks, or thigh pieces, it adds an extra layer of originality to the Refresh Café. 

“If you haven’t already tried out Southern Crunch Chicken, I suggest you pop it on your to-do list!”

NPD is incredibly community-focused and employs 180 staff in the South Island alone. The business supports sports teams and community groups across its network with sponsorship and player of the day awards.

After launching the self-service petrol offering in the North Island in 2021, NPD has over 100 sites across the country. But this expansion is still in its early days; a further 32 sites are planned over the next four years. The long-term goal is to bring the NPD retail offering and Refresh Café over Cook Strait. 

“The fuel industry is fast-paced, dynamic and ever-changing, so it is important that our café offer moves with it! The success of our signature products and our legendary 100-plus fuel is a true testament to our premium offering across the board.”