FOOD PRINTING START-UP RAISES $6M

Redefine "meat" printer
Redefine Meat’s Alternative Meat 3D Printer

It seems that the future for sustainable meat is now, as Israeli start-up Redefine Meat successfully raised $6 million in a seed funding round. The investment is for the development of its alternative-meat 3D Printer set to launch in 2020. This round was led by CPT Capital, Hanaco Ventures and The PHW Group.

The company uses a combination of a 3D meat-modelling system and plant-based formulations to develop a comprehensive solution that produces animal-free 'meat'.  The meat alternative is said to deliver the same appearance, texture and flavour of animal meat used for everyday cooking, with 95 percent less environmental impact and no cholesterol.

s"Our goal is not just to develop a new food product, but to introduce a new technology for developing, producing and scaling alt-meat products," said Eshchar Ben-Shitrit, Co-Founder and CEO of Redefine Meat.

"We have already successfully printed great products for multiple foodie events, and over the coming 12 months, we will take the technology to the next level where we expect to make a huge impact on the meat market and the future of our planet."

"We're delighted to have secured this investment, and to be working with high-quality investors, who share our vision and can support Redefine Meat on its path to become an industry leader."