Morrisons UK is helping customers stock up, budget and bank extra loyalty card points with the launch of ‘More Month’ this September, both online and in-store.
More Card customers will have access to more exclusive offers than ever before, with an average discount of over 30 percent on cupboard staples like breakfast cereals and lunch box fillers, as customers return to routines during September.
Stock-up items like confectionery pouches have also been included ahead of Halloween and Christmas, and customers can now find More Card Exclusives in Morrisons petrol filling stations.
Extra ‘More Points’ will also be available to customers on a range of branded products for the first time and a more comprehensive selection of Morrisons own brand products. Once a customer has saved 5,000 points will receive a ‘Morrisons Fiver’, which can be redeemed on a future shop.
Customers can continue earning points when shopping at Morrisons Market Street counters, where skilled colleagues prepare fresh food daily. Offers include 100 points on sweet treats like brownies, doughnuts and various loaves at the bakery and 500 points when customers buy three products at the Deli counter. Morrisons Fish Fridays and Steak Saturdays, where More Card customers can get 20 percent off fresh fish or British steaks from the Market Street counter, continue following positive customer feedback.
In addition, Morrisons is cutting over 170 prices across the store this week - its eighth round of price reductions this year. Since January, Morrisons has committed to having over 1,000 prices lowered and locked each week to help customers plan their budgets without worrying about price fluctuations.
Rachel Eyre, Chief Customer and Marketing Officer at Morrisons, said customers told Morrisons that September is an opportunity to ‘reset’ and try new routines after the expensive summer months.
“We also know that saving for Christmas is already on their minds, so we have launched ‘More Month’ to help,” said Eyre.
Morrisons has added industry-leading exclusive offers to items our customers buy weekly and products to stock up on before the festive season. Customers can also benefit from More Points on branded and own-brand products, and the retailer continues to cut prices across the store.
During the first week of ‘More Month, ’ Morrisons More Card customers will benefit from industry-leading deals and discounts.
Morrisons More Card launched in May 2023, giving loyal customers even More Reasons to shop at Morrisons. Customers can earn points on selected products and counters in-store and online and five points for every one litre of fuel purchased in a Morrisons petrol filling station. As well as More Card Exclusive offers, customers are rewarded with regular, personalised deals on the categories they say matter most to them, including meat, dairy, and impulse buys. Once a customer has saved 5,000 points, they earn a Morrisons Fiver, which they can also save for a special occasion or convert to Fivers immediately.
More Month offers are available in all Morrisons 499 supermarkets, and most products can be found online.
