Major Benefits for US Grocery Chain Using Afresh AI Technology

Afresh technology helps fresh produce departments in supermarkets

Afresh technology is specifically designed for supermarkets' fresh food departments. Helping them operate more efficiently. The AI-powered technology accesses existing forecasts, inventory and store operations and provides managers with easy-to-use ordering tools and real-time insights. It typically increases sales by an average of 3 percent and reduces food waste by 25 percent.

CUB is Minnesota's largest grocery store that services millions of customers monthly. Afresh was rolled out in select Cub stores last year, but the retailer has decided to add the technology to more stores after its success.

"At CUB, the local community is at the centre of everything we do. Afresh has helped us keep our community front and centre by delivering better, fresher products to our shoppers while also helping us reduce waste and lessen our environmental footprint," said Mike Stigers, CUB CEO.

Afresh has provided CUB with significant inventory returns, product freshness, material labour efficiencies for store personnel and a profound reduction in food waste across their supply chain.

"Afresh worked to implement the Fresh Operating System as easy, flexible, and lightweight as possible, which significantly reduced the burden on our IT team. We're excited to roll Afresh out to more stores as a part of CUB's broader strategy to increase efficiencies across our chain," said Luke Anderson, CUB CIO.