Meeting The Growing Demand Of Coffee Lovers

coffee beans

Nestlé Vietnam has unveiled a significant investment of USD 100 million to increase the production capacity of its Tri An coffee factory in the southern province of Đồng Nai. This strategic move aims to satisfy the escalating local and global demand for premium-quality coffee.

The Tri An factory, a vital component of Nestlé's global coffee supply chain, presently exports coffee products from renowned brands like Nescafé, Nescafé Dolce Gusto, and Starbucks to over 29 countries worldwide. Since 2011, Nestlé has committed more than USD 500 million in investments to enhance and expand the capabilities of this facility.

Vietnam stands as the world's second-largest producer and exporter of coffee, holding significant importance as a coffee origin for Nestlé. As the largest coffee buyer in the country, Nestlé's annual purchases contribute substantially, amounting to USD 700 million.

Implementing the Nescafé Plan in Vietnam's Central Highlands in 2011 underscores Nestlé's commitment to sustainability in coffee production. This initiative plays a pivotal role in fostering the sustainable development of coffee in the region. By supporting farmers in adopting sustainable farming practices, providing high-quality coffee plantlets, and safeguarding water resources and biodiversity, the Nescafé Plan aligns with Nestlé's dedication to responsible business practices.

Nestlé's footprint in Vietnam extends beyond its coffee operations, encompassing six factories dedicated to producing coffee, cocoa malt beverages, cooking aids, and water. With a robust presence in the country for nearly three decades, Nestlé employs approximately 3,000 individuals, reinforcing its commitment to the local economy and community. This latest investment reaffirms Nestlé's dedication to meeting the evolving demands of the coffee market while upholding its sustainability objectives in the region.