Satisfy Both Salty & Sweet Cravings

Ben & Jerry's

Ben & Jerry's is introducing two exciting new flavours to satisfy sweet and salty cravings: PB S'more and Impretzively Fudged ice creams.

These innovative flavours are inspired by beloved treats and are packed with irresistible chunks and swirls.

PB S'more features extra-large pieces of chocolate peanut butter cups, making it a dream come true for peanut butter lovers. The base is a toasted marshmallow ice cream, complemented by graham cracker pieces and a generous marshmallow swirl. This flavour captures the essence of a classic campfire s'more with an indulgent twist.

According to Flavour Guru José Ureña, the team was inspired by various ways to enjoy s'mores, resulting in a delightful flavour experience.

Impretzively Fudged celebrates the salty-sweet combination of decadent pretzel swirls and fudge-covered pieces in rich chocolate ice cream. The pretzel swirls' saltiness perfectly balances the chocolate base's sweetness, creating a harmonious flavour profile. Flavour Guru Natalia Butler suggests topping it with crumbled potato chips or another favourite salty snack for an extra savoury kick.