US-based co-op giant Wakefern Food Corp. has partnered with Locai Solutions to launch an AI meal planning solution named CookIt in its Connecticut ShopRite grocery stores.
CookIt technology coincides with ShopRite’s e-commerce website by providing personalised menu planning and online food shopping. The AI-powered technology offers customised recipes based on the shopper’s dietary preferences and purchase history. It also suggests seasonally available ingredients and calculates the total price of each item in the online shopping cart.
“The CookIt technology powers our Recipe Shop to send customers delicious and practical recipes based on the pantry staples they are already shopping for in-store,” said Steve Henig, chief customer officer at Wakefern Food Corp. “The technology simplifies meal planning and makes recipe shopping easier and more cost-effective.”