Foodstuffs North Island has announced a plan of action to assist growers in rebuilding following the devastation caused by Cyclone Gabrielle.
"The impact of Cyclone Gabrielle on some of our growers and partners has been significant, and we’re committed to supporting them as they recover and rebuild. Our plan aims to provide immediate relief and longer-term support to help growers and partners recover. Together, we can rebuild and come back stronger," stated Chris Quin, CEO of Foodstuffs North Island.
Foodstuffs North Island will provide early payments to growers for their produce to kickstart cash flow disruptions caused by the cyclone and help them meet immediate expenses. Foodstuff's commitment plan includes a value of $250,000. The sum will be dispersed accordingly to accelerate cash flow in the most affected regions.
The purpose of Foodstuff's plan is to give support in the most efficient manner possible, to support growers and suppliers to get back on their feet as soon as possible.
" Our suppliers are telling us what they need now is cash flow, so by paying suppliers early, we’re accelerating cash flow and getting the money into their pockets faster so they can put it to work.”
Quin reassured that this plan is only one part of their ongoing effort to support the industry rebuild following the extreme weather events that have affected many areas.
The cooperative will partner with industry groups that can assist the enterprise in determining the best distribution method across the affected regions.
For a start, Federated Farmers will receive an initial $50,000 for support of the Farmy Army. Horticulture NZ will receive $50,000 to support their grower relief fund, and Rural Support Trust will receive $50,000, with the final $100,000 to be allocated based on need.
“Whether growing, farming or running supermarkets, it’s all about the people. Our category and store teams work closely daily with local producers. We know there’s still plenty to do to help communities recover, and we want to provide reassurance that we’re in it for the long term.”
