Pepsi is releasing a limited edition flavour called Fire, which they promise will be the ‘hottest drink of the summer’. Fire, a cinnamon-flavoured twist on the classic cola, will be released on May 22.
"Summer is one of the most anticipated times of the year, and Pepsi Fire is going to ignite this season with an unexpected and spicy twist to our classic cola taste," said Lauren Cohen, marketing director at Pepsi.
For those looking to counteract the titular Fire, the drink will also be available at selected 7/11 stores in Slurpee form. The drink will be available at major retailers across the US in 20 oz bottles and in 12 oz can 12 packs.