Florentines Patisserie is a leading food manufacturing company of premium frozen cakes and desserts for the food-service and retail sectors. Florentines has both local and export distribution networks currently established and capability to expand supply to new markets.
Q: What is the brand story?
A: Florentines Patisserie leads the way in the supply of seriously delicious frozen cakes and desserts. It uses only the finest premium New Zealand ingredients creating great tasting products naturally. It supplies to both retail and foodservice customers across New Zealand and internationally.
Q: What is the current product range and variants and what makes these products stand out in the market?
A: The product range is extensive, and includes Lemon Meringue Tart, Raspberry Cheesecake, Praline Chocolate Tart, a range of pre-portioned cheesecakes – both baked and gluten free – as well as large tarts, pies, tubs and single portions, and savoury items. The Florentines products are measurably superior in flavour profile than those of its competitors and when thawed, its products are as good, if not better, than most fresh products.
Q: What is innovative or unique about the product?
A: Florentines has a long history of creating natural baked products. Ingredient labels are very clean. New Zealand butter, eggs, fruits, cream and cream cheese are the main ingredients.
Q: Who is the consumer and what benefit does the product bring them?
A: Florentines is a multi-faceted industrial bakery producing fine dining food solutions in the dessert space through to cost effective slab cakes for cost conscious purchasers.
Q: What consumer trend does the product support?
A: “Consumers are increasingly looking for natural clean labels in the dessert and treat space as well as gluten-free. Florentines is proud to manufacture a wide range of gluten free products for an increasingly discerning market alongside the premium and standard ranges. As well as general foodservice and retail, Florentines also supplies significant volumes into healthcare and aged care clientele. These products are formulated specifically for these target markets.
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