Taylors New Promised Land Wines

Promised Land

Highly acclaimed, family-owned Australian wine producer Taylors has launched two new SKUs.

As part of its Promised Land range in the New Zealand market, Taylors has introduced the Taylors Promised Land Rosé 2022 and Taylors Promised Land Chardonnay 2022.

Taylors Promised Land Rosé 2022 is a light-bodied, dry-style rosé, while Taylors Promised Land Chardonnay 2022 is an un-oaked chardonnay with excellent acidity.

New Zealand consumers will now have eight Taylors Promised Land products to choose from. Other products in the range include Cabernet Sauvignon, Cabernet Merlot, Merlot, Pinot Noir, Shiraz Cabernet, and Shiraz.

Every bottle of Taylors Wines' bears a seahorse emblem, a nod to the discovery of fossilised seahorses on their vineyard, a remnant of an ancient inland sea. The seahorse also highlights the brand’s partnership with Project Seahorse, a marine conservation project focused on saving seahorses.

Project Seahorse has identified that saving seahorses required more than just studying the species in isolation. Setting up protected areas, reining in harmful fishing practices, and regulating wildlife trade can also support thousands of other marine species.

For every bottle of the new range purchased, consumers can help support Taylors Wines ‘promise to the seas’ and their campaign to ‘Unscrew the Ocean’ to protect marine habitats worldwide.

Justin Taylor, a third-generation family member, Company Director, and Global Key Accounts Manager, was thrilled to introduce the new Chardonnay and Rosé from the range to the New Zealand market.

He said that besides providing consumers fabulous wine at a great price, this range also helped support sustainability efforts.

“Great wine for a fantastic cause – a win on all fronts.”

Taylors Wines has been handcrafting standout wines in Australia since the late 1950s. The new products from the range are available nationwide from liquor stores and supermarkets across New Zealand.