The 80s Dinner Party Makes A Comeback
UK | The 1980s dinner party, once the height of domestic glamour, is officially back on the guest list, as a new generation has…
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Retailers Should Pay Attention To The Middle Ground
AUSTRALIA | Some categories are becoming harder to separate from the broader economic mood. What Australians are buying right now says less about impulse…
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How One Social Trend Generated Million-Dollar Revenue
ZURU Group has rapidly accelerated its ability to identify consumer trends and bring products to market, using an AI-powered trend intelligence system built on…
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The Cost Of Getting It Wrong
“New online launches of FMCG products dropped by 20 percent in 2025.” That is Euromonitor’s line. It reflects a global pullback in volume, but…
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When Every Product Is Functional, What Actually Drives Choice?
Products are becoming harder to justify on shelf. This isn’t because demand has dropped, but because too many products try to solve the same…
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Continued Movement Towards Healthy Living
April’s global food trends reflected the continued movement towards healthy living. Protein and gut health remained priorities for global consumers, and new product launches…
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What the Spice Category Is Teaching Us About Modern Grocery
The spice category doesn’t often make headlines, but it’s quietly telling us a lot about how shoppers and retailers are thinking right now. In…
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Affordable Luxuries
Ice Cream and gelato are resilient categories; even when budgets are tight, ice cream remains an affordable luxury, a reward and a treat. According…
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