NEW HYDRATION LINE
Frucor continue to expand the beverage category with the release this month of OVI Hydration, already a standout since it was launched first in the…
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SOFT DRINK TRENDS
Functional benefits, natural sweeteners and surprising ingredients are among the top trends in the soft drink category at present. On the rise are many natural claims…
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JUICE CATEGORY EXPANSION
There is an explosion of innovation in Frucor’s juice range this month with a number of new products and ideas being sold in. While the…
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ICONIC KIWI BRAND SUMMER FIZZ
Foxton Fizz is one of the true tested kiwi icons. First brewed in a Foxton shed in 1918 the same recipe continues to delight and refresh thirsty…
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POWDERED DRINK A HIT
With over 20 million sachets sold each month, Bolero’s convenient and healthy powdered drink sachets are a bighit with consumers to keep hydrated. Bolero Classic…
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COMPANY REVIVAL TARGETS TOP JUICE MARKET
New Zealand Natural Juice was in danger of dropping out of the market until 18 months ago when new investors took an interest and today’s revival of the Napier-based company is showing…
Read MoreThe liquor rules are being enforced
Several high profile cases have recently demonstrated that authorities are cracking down harder on alcohol restrictions in stores. Since the law changes in 2012, it has been illegal for…
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Pams Packaging Wins Award
Auckland-based brand and packaging design agency Brother Design have been awarded Silver at the prestigious Pentawards, held this year in London. The Pentawards is a worldwide…
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